dSEA Lecture series: "Sustainable business models: the role of B Corps, sustainable labels and certifications data"

We are pleased to welcome Daniel Alonso Martinez, Associate Professor of Strategic Management and Entrepreneurship at the University of Leon (Spain), for this lecture series as part of the 'Sustainable Business Models' course, included in our Master's degree in Accounting, Finance and Business Consulting (MAFiB) and in Management for Sustainable Firms (MASFi).

The lecture series will focus on sustainable labels and certifications for building a sustainable ecosystem. A special focus will be devoted to the main features of B Corp enterprises and their role in supporting the transition towards sustainable development. Attending students will be engaged in interactive activities to enhance their understanding of the topic and challenge their critical thinking on certifications as a tool to limit the danger of greenwashing.